Fruit Fly Brains Could Help Serve You Better Content

Credit: DeAgostini/Getty ImagesSome of the most advanced search algorithms in the world — like the ones that suggest similar songs on Spotify or other stuff you might like to buy on Amazon — could learn a few things from the humble fruit fly.   That’s according to a team of researchers from the Salk Institute who discovered that the novel neural circuitry in a fruit fly’s tiny brain could be the inspiration for next-generation search algorithms that look for close matches in large datasets.   The finding, reported in the journal Science, explains how the humble fruit fly has evolved a smart solution to a fundamental challenge of computer science: how to design a search algorithm that tags and groups similar entries quickly in a very large database. These so-called similarity searches or nearest-neighbor searches are at the heart of many tech applications, from face-matching algorithms that organize your photos to marketing algorithms that try to predict your buying habits.   Th

Fruit Fly Brains Could Help Serve You Better Content

The content you see on the internet is increasingly becoming tailored to you: Music based on your favorite jams, shopping suggestions corresponding to your recent purchases, and television shows ...

Thu 9 Nov 17 from Discover Magazine

Fruit fly brains inform search engines of the future

Every day, websites you visit and smartphone apps that you use are crunching huge sets of data to find things that resemble each other: products that are similar to your past purchases; songs ...

Thu 9 Nov 17 from

Fruit fly brains inform search engines of the future, Fri 10 Nov 17 from ScienceDaily

The Fruit Fly Brain Improves Our Search Algorithms

The basic hype to this story is "fruit fly brains will improve the search engines of the future". This isn't quite true, but the real message is interesting enough. A study of the fruit fly ...

Wed 15 Nov 17 from iProgrammer

We can learn from fruit fly brains to improve our search algorithms

The key to better computer algorithms might be found in the brains of fruit flies, researchers say. Computers are always doing searches that involve comparing similar things. Think ...

Thu 9 Nov 17 from The Verge

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