Apple signs NBA star Durant to produce new TV series

Apple is making a TV drama called Swagger, inspired by Kevin Durantís childhood. Variety reports that the show will ďexplore the world of Amateur Athletic Union (AAU) basketball and the lives of the players, their families, and coaches.Ē The series will be written and directed by Reggie Rock Bythewood, best known for writing the 2009 Notorious B.I.G. biopic Notorious, and for creating the recent Fox limited series Shots Fired. It will be produced by Imagine Television and Durantís Thirty Five Media, with Durant serving as an executive producer. The Wall Street Journal reported in August 2017 that Apple would spend $1 billion on original content in the following 12 months, and announcements of prestige projects like this one have been a... Continue reading…

Apple signs NBA star Durant to produce new TV series

NBA star Kevin Durant has agreed to co-produce a basketball-themed drama television series that will be part of Apple's original television programming.

Tue 13 Feb 18 from

Apple snags drama series based on Kevin Durantís childhood

Apple's slate of original shows keeps growing and growing and the latest addition is a drama based on the early life of Kevin Durant. Swagger will focus on youth basketball players, ...

Tue 13 Feb 18 from Engadget

Kevin Durant’s new series examines the fraught world of youth hoops

In addition to being one of the two best basketball players in the world, Golden State Warriors star and 2017 NBA Finals MVP Kevin Durant is also a budding producer. Last month, via his Thirty-Media ...

Tue 13 Feb 18 from Fastcompany Tech

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