Despite $889M In Revenue This Year, No IPO On Spotify's Cards, But Ek Wouldn't Say No To More Funding

Spotify has created a way for fans to embed any song from its catalog on their websites and blogs, the company announced Wednesday. The Spotify Play Button takes the URL of any song and turns it into an embed code which can be pasted into a webpage, allowing any and all comers to hear the song. Embedding music is by no means a new concept, but previously it required having an actual copy of a song to back it up (or embedding a whole YouTube video that displays the song's lyrics in curly fonts). Now, anyone with a free Spotify account can use the service's songs to play music outside of the desktop or mobile applications. The service allows users to embed both songs as well as their own playlists, and while it lacks the pop-up and banner ads of the desktop app for free users, audio ads still appear to play. The Play Button also externalizes the service more broadly than just embeds. For example, in the past, clicking on a tweeted link to a song would force users to open the Spotify app (if they even had it) t

Despite $889M In Revenue This Year, No IPO On Spotify's Cards, But Ek Wouldn't Say No To More Funding

Spotify's storming of the U.S. market last year has seen the company rack up a total of 10 million active users of its music streaming services. It projects revenues of $889 million this year, ...

Fri 13 Apr 12 from TechCrunch

Spotify declares war on Apple's iTunes with free songs that can be embedded in any site

Songs from the streaming service can be embedded easily - for free - in any website, just like YouTube videos.

Thu 12 Apr 12 from Daily Mail

YouTube for music: Spotify declares war on Apple's iTunes with free songs that can be embedded in any site, Wed 11 Apr 12 from Daily Mail

Spotify debuts embeddable Play Button

The Play Button will let you embed a Spotify song directly through your website.

Wed 11 Apr 12 from USA today

Spotify looks to dominate music streaming with new Play Button

After finally making their way to the U.S in July of 2011, Spotify’s popularity predictably skyrocketed. But with millions of new subscribers and free users, the company’s plans ...

Wed 11 Apr 12 from Geek.com

Spotify Play Button delivers music streaming to any blog or website

Spotify is now allowing website owners and bloggers to integrate the free music service directly into their page. Site owners have notoriously been leery of adding music to pages for fear of ...

Wed 11 Apr 12 from Techspot

Spotify Play Button

Wed 11 Apr 12 from Ubergizmo

Spotify Play Button enables music embedding on any website

Spotify has created a way for fans to embed any song from its catalog on their websites and blogs, the company announced Wednesday. The Spotify Play Button takes the URL of any song and turns ...

Wed 11 Apr 12 from Arstechnica

Spotify Play button revealed - legal music coming to whole of web

Spotify has announced that it is to bring its music service to all corners of the web, with the introduction of the Spotify Play Button.Much like Facebook's Like button, the Play button allows ...

Wed 11 Apr 12 from Techradar

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